About Deanne DeMarco
The Cultural Transformation Coach
According
to a January 2006 article in Fortune 500 Magazine, “If
you're a manager with people reporting to you who were born between
1964 and 1977 - or if you belong to that cohort yourself - you
probably already know all too well that Generation X, as it's
often called, just doesn't respond to the same carrots and sticks
that motivate its elders.”
If you’re a Boomer working with this age group, you’ve
likely experienced that frustration for yourself. The workforce
may change, but successful corporations still need the same results:
productivity, profitability, and a loyal workforce committed to
the company’s bottom line.
Bringing out the best in others, inspiring loyalty, and increasing
job satisfaction amongst members of this elusive age group has
been the hallmark of Deanne’s career. Rather than using
management models that seemed to work well for Boomers in Corporate
America 15-20 years ago, Deanne employs a set of strategies aligned
with her GenXer Factor Management Model to inspire more productivity,
passion and enthusiasm from the younger, Gen-X workforce that
companies are mobilizing in the 21st century. This proven approach
helps corporations of all sizes create an enthusiastic corporate
culture where people achieve more and love their work.
Deanne’s unique style and penchant for results have been
most affected by her son Bobby’s amazing story. “Six
months after we brought our son Bobby home from the hospital,
we started planning his funeral,” Deanne recalls. “Medical
tests led doctors to believe that he wouldn’t live beyond
his first birthday. And, if, by some miracle he did survive, he
never would walk.”
Everyone was resigned to Bobby’s fate. Everyone, that
is, except Bobby. Against all odds, Bobby celebrates his first
birthday, then his second and his third. At age four, he struggles
to take his first steps. He fails. He tries, again. He fails,
again. But, all the while, Bobby is nurturing a dream. A dream
not just to walk in spite of excruciating pain – but, to
run. In 1989, Bobby ran a marathon and came in 2nd place in his
age group.
With Deanne’s encouragement, Bobby believed he could learn
to run and eventually achieved his dream. But it was Bobby’s
example that taught Deanne some of the most powerful lessons that
fuel her work with corporations and individuals today. "Talk
to the Hand Cause the Ears Ain’t List’en" explores
Deanne’s incredible journey with Bobby, and uses his story
as a powerful metaphor to connect with the values of Gen-Xers
and to communicate important lessons like the power of perseverance,
overcoming our fears of failure, and daring to dream BIG!
Deanne’s successful training programs are nationally recognized
by Training Magazine’s Top 100. An author, speaker,
corporate trainer and coach, Deanne has written four books and
numerous workbooks, and her articles have been published in more
than 25 trade and professional journals. Her multicultural training
and research extends across 28 countries and 52 cultures, including
working as a conflict mediator during the first Gulf War Crisis.
Interesting Facts
• Deanne was a member of the three-member research team
that first discovered the cancer link to secondhand smoke. Their
work was published in the prestigious medical journal The
Lancet.
• Deanne was a conflict mediator during the first Gulf War
Crisis.
• Deanne is the author of four books and numerous workbooks
and has been published in more than 100 trade and professional
journals.
• Her multicultural training and research extends across
28 countries and 52 cultures.
• Deanne is certified as a Registered Corporate Coach Instructor
.
Memberships & Awards
• Deanne has been recognized by Training
Magazine’s Top 100
She is a member of:
• National
Communication Association
• National
Speakers Association
• Worldwide
Association of Business Coaches
Learn more about Deanne DeMarco and the GenXer Factor at www.DeanneDeMarco.com.